Shop Local First, Shop Storm Lake!

October 31, 2011

Shop Local First, Shop Storm Lake

Shopping local, it's a key to business success and community vitality in Storm Lake. 


Why? And what difference does it make if I shop local? Shopping in your local stores makes a huge difference!  When you shop local, you invest in your community, in your neighbors and in yourselves. For every dollar that you spend in Storm Lake, twice as much will be reinvested back into Storm Lake by a local store than shopping out of town.


For the next two months, we will be sharing our ideas on why our community should Shop Storm Lake.  To begin we outline the top ten reasons to Shop Storm Lake first.  In future weeks, we'll be explaining each reason in detail to show all the benefits of Shopping Storm Lake first.


Top 10 Reasons to Shop Storm Lake:

  1. Buy Local to Support Yourself & Your Community - Studies show that when you buy from a locally owned business, significantly more of your money is used to make purchases from other Storm Lake businesses and service providers, continuing to strengthen our local community.  Shopping Storm Lake helps grow other Storm Lake businesses as well as the Storm Lake tax base
  2. Get Better Service - Local businesses hire people with a better understanding of the products they are selling, take more time to get to know and understand the products, and most importantly, they take the time to get to know you, the customer, to serve you better.
  3. Keep Community Character - Where we shop, where we eat, and where we have fun all make Storm Lake our home.  Our one-of-a-kind businesses are an integral part of the distinct character in Storm Lake.  Our tourism businesses also benefit.  When people go on vacation, they seek out fun, enjoyable and unique destinations.   
  4. Invest in the Community - Storm Lake businesses are owned by people who live in Storm Lake.  They are less likely to leave and more invested in Storm Lake's future.
  5. Nonprofits Receive Greater Support - Nonprofit organizations receive the majority of support from local business owners. Most receive zero support from out of town businesses.
  6. Be Friendly to Your Environment - Locally owned businesses can make more local purchases requiring less transportation.  Shopping Storm Lake also saves you gas money, miles on your vehicle and creates less of a carbon footprint. 
  7. Local Businesses Create More Jobs - Local businesses are the largest employer nationally.  In Storm Lake, they provide many quality jobs to our residents. 
  8. Public Benefits Far Outweigh Public Cost and Tax Dollars - Local businesses require comparatively little infrastructure investment and make more efficient use of public services when entering the community.
  9. Competition and Diversity Leads to More Choices - A marketplace of tens of thousands of small businesses is the best way to ensure innovation and low prices for the long-term.  A multitude of small businesses, each selecting products based on their own interests and the needs of their local customers guarantees a much broader range of product choices.
  10. Encourages Future Investment in Storm Lake - A growing body of economic research shows that entrepreneurs and skilled workers are more likely to invest and settle in communities that preserve their one-of-a-kind businesses and distinctive character.


Are you wondering how you can make a difference by Shopping Storm Lake and supporting our local community?  First of all, make it a priority to find and patronize a local business, wherever and whenever possible.  Next, dine and shop at local restaurants and shops to enjoy unique and personal shopping and dining experiences. 


Local businesses are making a commitment to you, the customer, to make it easier for you to shop local.  Many businesses are committing to be "Gr8 Till 8" (Great Till 8:00pm), which means they are staying open till 8:00pm on Thursday nights to make it easy for customers to shop at their convenience after work.  Take advantage of this opportunity to shop local!


When you shop online or outside of Storm Lake, not a dime is contributed back to our local community.  Before you shop out of town, check your local stores to find the same products.  When shopping Storm Lake, look for the Storm Lake United Member window clings or a Gr8 till 8 Poster.  These businesses have made a huge investment by investing in Storm Lake and Storm Lake United.


Now, it's time to share your new found knowledge on Shopping Storm Lake.  Spread the word!  Tell your co-workers, friends, and family why they should Shop Storm Lake first.  We all create our communities.  Let's continue to create a strong, vibrant Storm Lake for current residents and visitors to enjoy and create a legacy for generations to follow.


Remember, Shop Local First, Shop Storm Lake!  To find local businesses and to learn more about Shopping Storm Lake, go to